Empowering
Brave New Brands
New-to-World Brands
Your product will disrupt the beauty industry. You are the one we’ve been waiting for. Now, you want to turn your idea into a contender for market share, and you don’t know what you don’t know. There’s no need to go it alone. We are your experienced industry guides, mentors and allies, here to support you, empower you, and help you develop a brand and marketing mix that your most desired buyers will find irresistable.
Developing Brands
You’re already creating the world you want to live in with your product, and the ethical path is your North Star. Now, you’re ready to take it to the next level, cross the bridge, and scale the mountain. You need a perspective, strategy, and more market share. With decades of combined experience, we are here to guide you to greatness.
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Our Brands
Orden Beauty brands share our vision of uncompromising beauty for a better future. Our founders are the real deal. No greenwashing, no nonsense, just excellence.
Brave New Brands Coming Soon!
Stay TunedSuccess Stories
A brave brand chooses courage over the status quo. A brave brand dares to choose the ethical path, even when it’s harder. A brave brand is founder-centric because, without you and your vision, there would be no point, no purpose. A brave brand takes calculated risks because greatness is a calling that must be answered. Read about our brave, successful brands.
Erin Orden has this really compelling combination of knowing the business and trends in the beauty and skincare industry, while being able to creatively distill down the language and authentic essence of a brand so that it intersects the market with its best competitive self. Erin was instrumental in helping us lean into what made us unique and harness that energy and passion into our brand styling, marketing, and our narrative. Erin also helped us prioritize our focus as a young brand and helped us to really put our energy into the activities that were going to drive our business forward.
It was an absolute pleasure working with Erin Orden. Her expertise and creativity were invaluable in helping me take my business to the next level. Erin took the time to really understand my vision and worked with me to develop a unique and original re-brand that truly resonates with my customers. She provided valuable insights and guidance on everything from packaging and logo design to marketing and sales strategy. She also helped facilitate an easy intro into Amazon sales, onboarding and marketing which has helped my business growth enormously. Erin’s attention to detail and commitment to excellence was evident in everything she did. Thanks to Erin, I now have a clear and cohesive brand that truly sets me apart in the crowded wellness space.
Erin of Orden Beauty has played a critical role in Sigil Scent’s rebranding and re-entry into the market. With steadfast dedication, she coaches her client and co-navigates—right alongside them—all of the trials and tribulations a small brand faces when scaling up. Without Erin’s loyalty, encouragement, industry expertise, and vision, we would have lacked the courage to pull our previous iteration from market—a needed choice that has us better primed for bigger retailers, better market differentiation, a real, emotional story, and a more qualitative customer experience.
I started working with Orden Beauty in 2019 with hopes of gaining wholesale accounts but ended up with so much more. Orden Beauty helped me hone in on what I visualized but had trouble translating when I decided to rebrand Satya + Sage. Erin truly cared about my vision and translated that into the beautiful heartfelt branding we have now. As a founder, the many complexities of the wholesale/retail world can be challenging. Still, the Orden Beauty Team has seen me through onboarding and resolving any challenges that might come up. So far, we have gained wholesale accounts at The Detox Market, Target, Whole Foods, and many more.
I hired Erin as a consultant when we were relaunching the look and feel of our brand. Her experience with working with indie beauty brands in the clean beauty space was invaluable. She helped us see our vision through and connect with folks we wanted to talk to, she knows her stuff.
Past Partnerships
Creative Collective
We are joyful veterans in navigating the competitive and ever-changing world of beauty and wellness. We are experts in our respective fields. Together we’ll translate your vision with prowess and compassion, ensuring that the right seeds are planted to grow perennial success.
